It is fair to label London's Soho as the beating heart of the British capital. With its 90 colourful streets, longstanding hospitality, pulsing nightlife, and eccentric street style, this vibrant area in the West End surely ensures a good time, every time.
Joining the grit, swanky, and bohemian spirit of the storied neighbourhood is the newly-opened Broadwick Soho, an opulent contemporary 57-room retreat, including nine suites and a penthouse.
