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TV Tech
TV Tech
Phil Kurz

Broadcasters Explore Content Recommendation As NextGen TV Unfolds

Greg Riker

LEAWOOD, Kan.—With the NAB Show right around the corner, it’s time to ramp up the NAB Show Daily, which we publish for the association.

My pre-NAB Show assignment was to do a preview of what NAB is calling “Intelligent Content,” a broad term that encompasses using technology to make content more relevant to individuals. Part of that is content personalization and AI-driven recommendation engines.

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