More than a third of Brits (36%) admit they prefer not to confide in others when it comes to “personal” matters – including mental health, disabilities, body weight, or even ageing.
More than a quarter (28%) consider topics such as menstruation, menopause, and personal hygiene “embarrassing” to talk about – with 23% worried about being judged, or made fun of (16%).
The poll, of 1,016 adults, found 18% were raised to keep personal matters to themselves, with 15% just wanting to be considered “normal” – and one in five worry that others can't keep secrets.
