Clothing company Boohoo have been slammed by social media users for a tweet about Cristiano Ronaldo's departure from Manchester United that has been widely considered as misogynistic.
The online fashion retailer tweeted yesterday (November 23) saying: "Cristiano Ronald [sic] is leaving Manchester United by mutual decision, with immediate effect!" but then followed up later on saying: "No need to watch the footy now girlies xxxx".
Many considered the tweet to be both heteronormative - the attitude that heterosexuality is the only normal and natural expression of sexuality - and sexist in the implication that girls might only watch football because they 'fancy the players', according to some of the replies.