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Motor1
Motor1
Business
Adrian Padeanu

BMW i Vision Dee Debuts With Giant Head-Up Display, Minimalist Design

Mỹ BMW Neue Klasse
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The mystery surrounding "Dee" has finally been uncovered as BMW has introduced the Digital Emotional Experience in Las Vegas at the 2023 CES. It takes the "less is more" approach in terms of design and serves as a preview of next-gen electric vehicles due in 2025. A window into the Neue Klasse platform, the concept portrays a midsize sedan featuring a "pared-down design language" we’ll likely see three years from now on an i3 saloon.

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