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Fortune
Fortune
Sydney Lake

Bluesky is backfiring. Mark Cuban says the 'lack of diversity of thought' is actually pushing users back to X

Mark Cuban speaking (Credit: Getty Images—Julia Beverly/WireImage)
  • Billionaire Mark Cuban, who has been an active Bluesky user and supporter for several months now, said this week he thinks the social media platform has gotten “ruder and more hateful.” Its liberal-heavy user base makes it challenging to raise questions or have debates with other users, even if their political ideologies align, he said.

After Elon Musk bought Twitter (now X) in late 2022, the vibes on the platform started changing, and many accounts that were verified lost their status. But the mass exodus from X came in late 2024 following the U.S. presidential election and Musk throwing his support—and millions—behind Donald Trump. 

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