All eyes are on Ticketmaster as the first tickets for the North American leg of Beyoncé's Renaissance tour go on sale. And the ticketing giant appears to be feeling the heat — and making some changes — after its widely panned Taylor Swift presale in November.
Ticketmaster announced last week that it would be dividing cities into three groups, each with its own staggered registration deadlines and presale dates, in addition to using its Verified Fan system to try to minimize bots. (It ended up closing registration for the last two groups on Sunday, citing outsize demand.)
