It’s hard to pin down exactly who popularised clothing for pets, but we’d like to think that Paris Hilton’s designer Chihuahua, Tinkerbell, made some significant moves for the industry back in ’00. In fact, the heiress, DJ and all-round businesswoman (Paris, not Tinkerbell) even went on to design her own clothing line for dogs in 2009.
With the revival of all things Nineties and Noughties, the trend is back once again. It’s important to note, however, that while incredibly chic and adorable, fashion for dogs also serves a practical purpose in the winter months.
Some pups simply aren’t built for cold weather. There’s a reason you don’t often see Huskies wrapped up in a doggy winter coat – they’ve already got one. Puppies, senior dogs, small dogs, and shorthaired dogs have a far harder time retaining body heat when the temperatures outside drop. Wrapping your dog up in something warm on their daily walks will keep them healthy and happy – looking stylish is just a lovely bonus.
The sensation of a woolly jumper or soft coat can also help to calm and console an anxious dog. Veterinarians even theorise that the feeling of clothing on a dog has the same effect as swaddling a baby or hugging a pal when they’re upset. No need to be embarrassed by all that baby-talk with your puppy anymore. Because, science.
Well, what are you waiting for? Get your fluffy bestie a new wardrobe this winter. Have a look at our top picks below.
Ralph Lauren Pet Flag Wool-Blend Dog Jumper
Take designer dog to the next level with this wool-blend dog jumper from Ralph Lauren. Peep the brand’s classic knitted American flag on the back and the perfectly cuffed sleeves. It’s absurdly cute.
Buy now £149.00, Ralph Lauren
H&M Cable-Knit Dog Jumper
Ok, ok. So, you want to buy a cable-knit jumper for your dog without the designer price-tag? This fabulous turtleneck from H&M is the perfect solution. Save your pup from the cold and do your bit for the environment, because the polyester content of the jumper is recycled.
Buy now £12.99, H&M
Jojo Maman Bébé Multi Coloured Christmas Fair Isle Dog Jumper
‘Tis the season. Scoop up this colourful festive treat for your furry friend and secure the best Christmas card photo imaginable. That’s right – mum, dad, baby and pup can all go matching this year. You better watch out.
Buy now £21.00, Jojo Maman Bébé
Leeshshopp The North Face warm puff dog coat
Trouble getting your dog out for walkies this winter? This independent Etsy shop has got you covered, quite literally. The spin on the classic The North Face puffer will have your pup bounding straight towards that frost-covered grass in the early hours of the morning.
Buy now £22.00, Etsy
Lazy Oaf Knitted Dog Jumper
Does your pup constantly elicit mixed emotions? One minute, they’re excruciatingly cute and your very best pal – the next, they’ve ruined your favourite pair of slippers. If so, this Lazy Oaf emoji knitted dog jumper is made for you and your pooch.
Buy now £30.00, Lazy Oaf
Dog Threads Terry Polo
Twinning is truly winning in this retro-inspired terry cloth polo from Dog Threads. The warm cocoa colour is subtle without being overpowering and comes in an abundance of sizes.
Buy now £36.00, Dog Threads
Spark Paws Cotton Candy Dog Hoodie
If buying an outfit for your pup isn’t quite enough, treat yourself to a matching hoodie with Spark Paws. This cotton candy colour block dream will brighten both of your days whilst keeping you snug on those cold winter walks.
Buy now £16.23, Spark Paws
Pethaus sherpa lined denim dog vest
Sometimes having your own personal style isn’t enough. Must. Match. With. The pooch.
Pethaus has produced this spectacular sherpa-lined denim vest for all our biker gals and guys out there. You can even browse their vast range of unique embroidered patches for a super personalised touch.
Buy now, Pethaus
Pet wool blend jumper with Interlocking G
Gucci has expanded its universe with a ready-to-wear pet collection. You heard us right. Spark utter joy in all that gaze upon this gorgeous beige and brown wool blend jumper as your dog struts their stuff on their daily walk.
Buy now £310.00, Gucci