
They rattle their bottles of capsules, share before and after photos in gym gear and talk to camera about the pounds they’ve shed. TikTok users are currently in thrall to beberine — a natural substance dubbed ‘nature’s Ozempic’, with almost 68 million people viewing the hashtag. A quick browse finds users claiming to have shed three, four, sometimes five pounds a week by taking the supplement.
Like many TikTok trends, berberine is nothing new — it’s a natural supplement widely available in health food outlets across the world but, it’s currently being lauded as an organic alternative to Ozempic, the injectable drug beloved of Hollywood A-listers that causes dramatic weight loss and has been making headlines since late last year.