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The Guardian - UK
The Guardian - UK
Lifestyle
Jess Cartner-Morley

Balenciaga apologises for ads featuring bondage bears and child abuse papers

Nicole Kidman in Balenciaga’s Garde Robe campaign, which included an image featuring paperwork referencing a case about child sexual abuse.
Nicole Kidman in Balenciaga’s Garde Robe campaign, which included an image featuring paperwork referencing a case about child sexual abuse. Photograph: Balenciaga

The luxury fashion house Balenciaga has apologised over adverts that showed children holding teddy bears in bondage gear and others featuring documents about child sexual abuse law as a prop.

The brand admitted “a series of grievous errors for which Balenciaga takes responsibility” over the now withdrawn campaigns, which have prompted furious criticism online and a $25m (£21m) lawsuit against the team behind one of them.

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