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The Independent UK
The Independent UK
National
Maria Sherman

Bad Bunny streams skyrocketed after the Super Bowl, up 175% in the U.S.

Bad Bunny Super Bowl United States Shazam Apple Music
Super Bowl Football - (© 2026 Santiago Mejia/San Francisco Chronicle)

The legacy of Bad Bunny's Super Bowl halftime show continues. Streams of his catalog jumped 175% in the U.S. on Monday, the day after the Super Bowl, when compared to the previous Monday, Feb. 2.

That’s according to Luminate, an industry data and analytics company that provides insight into changing behaviors across music listenership.

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