In six minutes flat, Puerto Rico itself blooms out of the sour heart of America. As the number-based fighting of Super Bowl LX stops and the ICE agents start scanning the stands, an entire Salinas sugar cane field grows out of the grass of Santa Clara’s Levi’s Stadium, populated by coconut sellers, dice players, boxers and twerkers. And one man in white wandering through this colourful maelstrom on a mission to show the world the vivacious worth of his people.
This is the real battle underway at Super Bowl 2026: pride versus intolerance. Last year’s Halftime Show marked the point where this 16 minutes of maximal A-list cash-in – historically a major sales and streaming boost for the likes of Usher, Beyonce and Maroon 5 – became not just the biggest show on earth but the planet’s highest-profile platform for protest against Trump’s escalating authoritarianism. Then, Kendrick Lamar danced in a divided stars and stripes made up of Black dancers. Now Bad Bunny breaks his recent US boycott, in part to deliver his Grammy-winning 2025 album Debí Tirar Más Fotos to 100 million viewers and in part to expose – via the medium of Latin trap – the rot at the core of today’s USA.