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Euronews
Euronews
Cynthia Kroet

Austrian newspaper’s pay or consent model violates EU privacy rules: court

The Austrian Federal Administrative Court on Monday said that newspaper Der Standard violated the EU’s data protection rules when introducing a "pay or OK” model on its website, confirming an earlier decision by Austria’s Data Protection Authority (DSB).

This "pay or OK" approach – introduced on the newspaper’s website when the EU's General Data Protection Regulation (GDPR) came into force in 2018 – gives users a choice between paying a monthly €9,90 fee to access the website without having their data tracked, or giving consent to data collection and processing for targeted advertising. 

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