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The Independent UK
The Independent UK
National
Rod McGuirk

Australia issues ultimatum to Meta and Google or face new tax

  • Australia is proposing new legislation to compel tech giants Meta, Google, and TikTok to financially compensate news publishers for their journalistic content.
  • The draft law, expected to be introduced to Parliament by 2 July, aims to establish a mechanism for these platforms to pay news organisations.
  • This initiative follows a previous attempt in 2021, where platforms initially struck commercial deals but later avoided renewing them by removing news from their services.
  • Under the proposed News Bargaining Incentive, platforms failing to agree on commercial deals with publishers would face a 2.25 per cent tax on their Australian revenue.
  • Tech companies have criticised the plan, labelling it a 'digital services tax' that they argue misinterprets the advertising market and will not foster a sustainable news industry.

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