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The Guardian - AU
The Guardian - AU
National
Ima Caldwell

Australia is suddenly flush with forest-friendly recycled toilet paper firms: what’s the state of ply?

Australia Choice ICARE Woolworths Aldi
Woman sitting on toilet holding toilet paper roll
Recycled toilet paper is made from post-consumer waste paper, reducing demand for virgin pulp and supporting a circular economy, a Who Gives a Crap spokesperson says. Photograph: Antonio Hugo Photo/Getty Images

The Australian brand Who Gives a Crap (WGAC) has recently launched its toilet paper products in the UK supermarket chain Tesco.

Having begun as a home delivery service, its recycled and “sustainable” products are now stocked in Woolworths, Aldi and independent supermarkets such as IGA in Australia.

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