Cricket chiefs have revealed broadcast and digital records were smashed at the men's World Cup, with Australia's win over hosts India proving the most watched game in the history of the sport.
More viewers than ever before saw Pat Cummins' team crowned champions for the sixth time in Ahmedabad, according to figures released by the International Cricket Council on Wednesday.
The entire event registered a record one trillion global live viewing minutes of broadcast, an increase of 38 per cent from the last edition of the tournament held in the Indian sub-continent, in 2011, and 17 per cent more than the 2019 event in the UK.
