
Although the GeForce RTX 5090 and RTX 5080, two of the best graphics cards, were launched a week ago, Nvidia's partners have already started hiking their prices. Asus and MSI were among the first to increase prices in their U.S. online stores, although the GPUs are out of stock.
The price hike is likely due to the limited Blackwell supply, Trump tariffs, scalpers, or a combination of these. Depending on the variant, MSI was selling its custom GeForce RTX 5090 at launch for between $2,000 and $2,400. The Ventus 3X, the budget model in MSI's product stack, had the lowest price tag at $2,000. The pricing has increased by an additional $400, an 18% increase on the flagship Blackwell GPU.