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The Guardian - UK
The Guardian - UK
Business
Jasper Jolly

Asos accused of rewarding ‘spectacular failure’ as CEO gets £300k rise amid losses

Asos website
Asos has tried to institute a quicker turnaround from designs to manufacture. Photograph: Justin Tallis/AFP/Getty Images

Asos has been accused of rewarding its chief executive for “spectacular failure” after giving him a £300,000 pay rise even as the online fast-fashion retailer cut jobs and recorded widening losses.

José Antonio Ramos Calamonte’s total pay rose from £814,000 to £1.17m in 2024, a 44% increase, according to its annual report, published on Monday.

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