Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Independent UK
The Independent UK
Sport
Kieran Jackson

As Formula E enters new era, can the sporting product match the investment and the idea?

Jaguar Racing via Getty Images

In a manner typical of his loved-or-loathed eccentricity, Italian motorsport giant Flavio Briatore has a habit of cutting through the noise and, rather starkly, hitting the nail on the head. Never short of an assertive opinion, the former Renault F1 boss was recently speaking to Formula E chairman Alejandro Agag about the all-electric series’ new Gen3 car, which made its competitive debut in Mexico City over the weekend.

Previously unflattering in his assessment of Formula E, upon seeing the fresh model, Briatore seemed converted. “Finally, you have a car which looks like a racecar,” he quipped. Spanish businessman Agag, telling the world’s media at the first race of the 2023 season, interrupted a colleague speaking on stage to tell the tale, with a look of justification writ large over his face.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.