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The Conversation
The Conversation
Ian McCarthy, W.J. VanDusen Professor of Innovation & Operations Management, Simon Fraser University

Are you an observer, promoter, connector or influencer? 4 ways to harness social media for innovation

In a business context, 'open innovation' means going beyond a company's internal knowledge and capabilities. (Pexels/Cottonbro Studio)

Are you eager to steer your career, team or organization toward uncharted territory? Or do you aspire to solve complex societal problems through innovation? It turns out that the most successful innovators aren’t solitary geniuses.

Instead, they excel by “spanning boundaries” — moving beyond a given particular niche to access different forms of knowledge, communities, interest groups or disciplines.

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