Get all your news in one place.
100's of premium titles.
One app.
Start reading
Marie Claire
Marie Claire
Lifestyle
Hana Hong

Are Vitamin C Serums the Best Option for Brighter Skin? Experts Explain

A woman with glowing skin on a tan background with a spill of clear serum and an orange.

For the better part of the last decade, vitamin C has held a near-legendary status in skincare—the one ingredient dermatologists, editors, and brands could all agree upon. It brightens, protects, and supports collagen production. It’s the product you’re told to use every morning under sunscreen. But in 2026, that once unquestioned dominance of the ingredient feels quieter. Not gone, exactly, but no longer the default solution to better-looking skin.

So, have we hit peak vitamin C?

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.