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Asharq Al-Awsat

Entertainment

Asharq Al-Awsat

Apple Music Becomes New Sponsor of Super Bowl Halftime Show

Apple Music Apple Super Bowl NFL Super Bowl Halftime Show Pepsi Arizona Glendale

An Apple logo hangs above the entrance to the Apple store on 5th Avenue in the Manhattan borough of New York City, July 21, 2015. REUTERS/Mike Segar

Apple Music will be the new sponsor of the Super Bowl halftime show, the NFL announced early Friday morning.

The multi-year sponsorship will begin with this season's Super Bowl on Feb. 12 in Glendale, Arizona.

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