Apple's iPhone 17 Pro, which launched in India at Rs 1,34,900, is now available at an effective price of Rs 69,990. But there is an important catch. This is not a flat price cut, and buyers cannot simply walk into a store and pay Rs 69,990 for the phone. The offer is available through Croma and combines an exchange value, an additional exchange bonus and bank cashback. For customers with an eligible old iPhone, particularly an iPhone 15 Pro, the deal can bring the effective cost of the 256GB iPhone 17 Pro below Rs 70,000.