
Starbucks Corporation (SBUX), amongst other establishments, has been feeling the heat as consumers demand organizations to express a stance in relation to the Israel-Hamas conflict. Boycott campaigns have particularly escalated in several Arab nations.
The coffee chain's position became a headline when the Union briefly broadcasted a statement concerning its view on the Israel-Hamas conflict. However, Starbucks CEO Laxman Narasimhan said that people protesting against the company have been "influenced by misrepresentation on social media" of what it stands for.