Multiple reports, citing sources at laptop OEMs, have covered what is said to be poor support, chip supply, and communication from AMD with its laptop partners, leading to generally poor execution. Chip consultancy firm AC Analysis says AMD's shift of focus to AI and data centers has led to a "'Cold War ice age' in relationships with OEMs," leading to a loss of trust from its partners. Also, a German media outlet, ComputerBase, reports complaints from OEMs that AMD's frosty relationship and poor execution have "left billions of US dollars lying around" over the years due to lost sales.
AC Analysis says AMD is prioritizing enterprise chips over its consumer offerings. It cites several of AMD's laptop OEM partners who have complained about “miscommunication, unfulfilled promises, and generally poor treatment” from the company, "reminiscent of Intel’s behavior during its dominant years."
