Nostalgia is a potent thing in the technology world right now. And I say that as someone with a brand new Commodore 64—a faithful replica of my very first computer—sat beside my desk. AMD is smart enough to understand this, to understand the way the cosy old days tug at the heart strings of PC gamers, especially in a difficult time where the past we yearn for is fully rose-tinted.
So we shouldn't be surprised to see the red team taking us back a decade with its thoroughly nostalgic new CPU, the Ryzen 7 9850X3D. It's taking us back to a different time when one processor company was so dominant it could stand to release barely iterative versions of its top processors because it had precisely zero true competition.
