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The Economic Times
The Economic Times

Ambani's Reliance enters ice cream market with launch of Bombay Creamery

India RCPL RIL

Reliance Consumer Products Limited (RCPL), the FMCG arm of Reliance Industries Limited (RIL), on Monday announced its entry into the ice cream category with the launch of a new brand, Bombay Creamery, the company said in a statement.

The company said Bombay Creamery is made with authentic dairy ingredients and positioned itself as India's first accessible premium dairy brand.

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