Amazon is not shy when it comes to launching its own range of branded tech, especially those powered by Prime's own virtual assistant, Alexa. Now the online retail giant has slashed more than £100 off its latest Fire Tablet release, less than a month after it went on sale in the UK.
As thousands of shoppers are getting ready to prep for the retailer's annual Prime Day discounts, Amazon has launched a sneaky (a huge) price drop on the model. Those who waited until today to buy the newest Fire Max 11 will pay £110 less than those who bought it during the launch.
Despite being launched just weeks ago the newest Fire Max 11 tablet from Amazon is the cheapest price yet, at £139.99. And the pounds slashed off at the online checkout isn't the only reason we'd recommend taking a look at the 'Fire' product.
