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International Business Times UK
International Business Times UK
Business
Jim Manzon

Amazon Prime Day 2026: Seven Items Worth Buying First to Beat the Inflation Rush

Amazon Amazon Prime Prime United States Inflation Adobe Digital Insights Bose iRobot US Federal Reserve World Cup
Amazon moved Prime Day 2026 to 23-26 June to sidestep clashes with the FIFA World Cup and 250th US Independence Day events (PHOTO: Daniel Nyoka/Unsplash)

Amazon Prime Day 2026 has opened earlier than usual, just as US households brace for another month of stubborn price rises.

The four-day sale runs from 23 to 26 June, giving Prime members until Friday to lock in discounts before inflation chips further into household budgets. Amazon moved the event forward from its traditional July window to dodge the FIFA World Cup and the country's 250th Independence Day celebrations, according to Amazon Prime vice president Jamil Ghani.

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