In a time where literally thousands of movies and TV shows are at viewers’ fingertips, it’s hard for a movie to be truly surprising. Marketing has to lay out a movie’s entire premise and tone from the get-go in order to set it apart and show what’s special. Because of this, some great twists have been spoiled. Prey, the Predator prequel that caused a splash on Hulu last year, was initially supposed to not mention the creature at all in marketing, making it a shocking twist for viewers. Unfortunately, the allure of a new Predator movie won out and the twist was spoiled.
