In technology, the biggest opportunities are often hidden in plain sight: large markets, decades-old workflows, and systems so fragmented that inefficiency becomes the norm. Alex Bondarevskyi (Alex Bond), lead architect of GiveSpark, believes U.S. charitable giving is exactly that kind of market—massive, culturally important, and structurally outdated.
Americans donate hundreds of billions of dollars each year. Yet the experience of giving—discovering credible organizations, understanding impact, and deciding where to allocate money—remains surprisingly opaque. For many donors, that uncertainty doesn't lead to more research. It leads to hesitation. Or silence.
