Aldi liable for ‘flagrant’ copyright breach of rival brand’s packaging, Australian federal court finds

Aldi has been found liable for copyright infringement over packaging for children’s snack foods. Photograph: Joel Carrett/AAP

Supermarket giant Aldi has been found liable for copyright infringement over packaging for children’s snack foods that used a rival brand as a “benchmark” for its design.

Aldi – which once used the slogan “like brands, only cheaper” – launched a rebrand of a range of children’s snack food products including fruit-flavoured corn puffs under the Mamia brand in August 2021.