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Daily Mirror
Daily Mirror
Business
Ruby Flanagan

Aldi has updated its website – and the supermarket says shoppers will save money

Aldi has introduced a new feature to its website that aims to help customers save money.

Its new Amazing Savings page offers highlights its money-saving SpecialBuys such as air fryers and heated airers, that are designed to help you cut costs.

Alongside this, it also offers customers access to a range of hints, tips and hacks, as well as budget-friendly recipes.

There is also a tab which features Aldi's grocery offers for that week.

The budget supermarket says the aim of the new website page is to help customers find "inspirational ways" to help stretch their budgets further.

Aldis "Amazing Savings" page, follows the supermarket's launch of it's Emergency Winter Foodbank Fund last year (Bloomberg via Getty Images)

As of writing, the site shares the recipe for a sausage casserole, which Aldi says can feed a family of four for £2.79.

It also has recipes from Sunday Times food writer Becky Excell and food ideas from Instagram user @Cardiff.Mum who has amassed a following of over 300,000 people by sharing her budget family recipes.

Becky Excell's recipes are labelled as £1 meal deals and feature dishes such as one pot smokey tomato rice, sticky sausage stew, gnocchi bake, sweet potato and chickpea curry and turkey and cranberry pie.

@Cardiff.Mum, real name Ashleigh, recipes are labelled under "Make 5 family meals for under £25".

These meal ideas consist of recipes such as lasagna soup, stuffing topped chicken and bacon casserole, bacon and brie burgers, red Thai coconut chicken noodles and many more.

Richard Thornton, communications director at Aldi UK, said: “Amid budget pressures due to the current cost of living, we know that things are becoming much more difficult for UK households.

"That’s why we are more committed than ever to offering the lowest prices, while also doing whatever we can to further support customers.

"We know that the times ahead will be challenging, but we’re here to help people always find the lowest prices when they shop with us.”

Aldi's "Amazing Savings" page, follows the supermarket's launch of its Emergency Winter Foodbank Fund.

Aldi's Emergency Winter Foodbank Fund saw it donate £250,000 to help other organisations, such as food banks and local charities, who were going to face heightened demand during the festive season.

Aldi was also recently crowned Which?'s cheapest supermarket in the UK for 2022.

This was the second year in a row that Aldi was awarded this title

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