An AI startup CEO has taken an unusual approach to improving workplace performance, giving employees expensive sleep technology instead of traditional office perks. Matan Grinberg, CEO of AI startup Factory, gifted every employee a $3,000 Eight Sleep mattress cover when the company had only 30 workers, saying better sleep could help employees perform better, Business Insider reported.
Factory, founded in 2023, has expanded quickly and now has around 120 employees. The company also raised $150 million in April with backing from investors including Khosla Ventures, Sequoia Capital, and Blackstone.
