Aditya Chopra, in the docu-series ‘The Romantics’, recalled going through a low phase where his production house churned out one flop after another. According to him, ‘Rab Ne Bana Di Jodi’ gave them a new lease of life.
Talking about it, Aditya said he realised that he needed to give the company a big successful film, and he would have to do it himself. He further stated that to come up with a sure-shot hit story, he went to London to write his story, which we saw in ‘Rab Ne Bana Di Jodi’. According to him, everyone’s problem was how would she not recognise him? The film would fail in its premise. That’s when Shah Rukh Khan came in.