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Absorb Software Launches Absorb Aura, the AI Engine Powering the Agentic Learning System that Drives the Business Forward

In its strongest year on record with 27% revenue growth, Absorb delivers Aura, the only system where every learning moment connects to a business outcome

CALGARY, Alberta, May 19, 2026 (GLOBE NEWSWIRE) -- Absorb Software, the leading global learning technology company, today launched Absorb Aura, a coordinated system of specialized AI agents designed to drive enterprise growth through employee upskilling, departmental training for sales, engineering, and customer-facing teams, as well as education for customers, partners, and vendors. As the company’s agentic intelligence layer, Aura delivers personalized learning paths tailored to individual and organizational needs, along with on-demand answers, policy summaries, role plays, simulations, instructor-led training, and mentorship experiences, all grounded in company context and aligned to measurable business outcomes. Aura agents also enable the automation of compliance training and certification workflows for regulated industries.

The launch comes as enterprises face a widening gap between AI strategy at the top and what their teams can actually deliver. HR, Ops, and L&D leaders are piecing together a solution with a patchwork of point tools. So are Sales, Customer Success, and other customer-facing leaders. None of those tools are directly focused on driving the business outcome or anchored in enabling people to be successful in the new way of working with AI. Closing this gap requires a fundamentally different system.

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