Like just about every other company in the Western world, Discord rattled off an April Fools' gag yesterday about adding loot boxes to its social media platform. Fast-forward to April 2, just 24 hours later, and that goofy little clip has blown past 1.4 billion—yes, that's billion—views.
That's a massive milestone. How massive, as the Doctor once said, depends on the context: The Baby Shark Dance, for instance, currently has 10 times that many views. But it's been on the 'Tubes for seven years, while the Discord clip arrived, y'know, yesterday.
