A neat stack of 79-cent bananas and rows of colorful fruit flanked the bilingual alternative pop band Luna Luna as they performed for a small audience at a Latino grocery store in northern Delaware.
The show was part of the monthly Mercadito sessions put on by the Fiesta Fresh Market, a family-owned store in the Philadelphia metro-area city of New Castle, far away from the massive music industry hubs typically associated with artistic opportunity and exposure. But the excitement of new music, paired with the colorful, unassuming stage, has rapidly engaged an international following for the 2-year-old store — with up-and-coming bands traveling from far away to perform, and tens of thousands tuning in online.
