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Stephen Gaunson, Associate Professor in Cinema Studies, RMIT University

A late start, then a big boom: why it took until 1975 for Australians to finally watch TV in colour

Youtube/Austvarchive

Some 50 years ago, on March 1 1975, Australian television stations officially moved to colour.

Networks celebrated the day, known as “C-Day”, with unique slogans such as “come to colour” (ABC TV), “Seven colours your world” (Seven Network), “living colour” (Nine Network) and “first in colour” (0-10 Network, which later became Network Ten). The ABC, Seven and Nine networks also updated their logos to incorporate colour.

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