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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

34% of Households Streamed Super Bowl Game, Up from 28%, TVision Says

TVision Taylor Swift Super Bowl
Taylor Swift and friends watch Super Bowl.

Among the millions of Americans who watched the Super Bowl, 34% watched via streaming, according to research and analytics company TVision.

Last year, 28% of viewers streamed the big game, TVision said.

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