Good morning.
ChatGPT has the fastest growing customer base of any technology in history, gaining 100 million users in just two months. And all signs suggest that business adoption will be equally swift. The new technology is top of mind for every CEO I talk with these days.
But while all are impressed by the power of these new tools, many are still perplexed about where to start. Unlike previous generations of A.I., which focused on relatively narrow tasks—predicting customer churn, for instance, or targeting supply chain issues—generative A.I. models can tackle a wide variety of creative tasks. And while the amazing breadth of these models makes them impressive, it also makes them daunting. Our recent polling shows the vast majority of Fortune 500 CEOs are still at the experimental stage, or planning their first step.
