
PepsiCo recently lowered suggested retail prices on some snack products, including Cheetos, by up to 15%, as reported by CBS News. If the average price for a bag of Cheetos was $4.99, shoppers would save 75 cents with a 15% discount, bringing the price down to $4.24.
The decision came after the conglomerate heard consistently from consumers over the past year that rising food prices were causing them to struggle, according to Progressive Grocer.