There's no escaping soaring grocery bills, as households across the country are grappling with rising prices in supermarkets amidst the cost of living crisis. The latest research suggests that UK families are now facing a whopping £454 increase to their grocery bills, as rising inflation reaches its highest level since 2008.
With rising pressure on families who are trying to stick to a budget, it is understandable why so many are beginning to spend less money at the supermarket.
A report from Kantar found that overall sales dipped by 5.4% in the year to June, attributed to people eating fewer meals around the kitchen table, families adapting to life post-lockdown and a return to offices, schools, and restaurants.