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International Business Times UK
International Business Times UK
World
Chelsie Napiza

$137M AI Ad Deluge Hits US Midterms as Fake 'Death to America' and 'Celebrate 9/11' Scenes Target Candidates

US campaigns spent $137 million (£103 million) on AI-assisted political adverts, with 73% carrying no AI disclaimer (Credit: Joshua Woroniecki/Unsplash)

Campaigns and outside groups have spent more than £103 million ($137 million) on political adverts generated or assisted by artificial intelligence in the US midterms, according to the Wesleyan Media Project.

The figure dwarfs the less than £38,000 ($50,000) in AI advert spending the group identified for the whole 2024 cycle. Fabricated scenes include a Michigan Senate candidate pictured with cards reading 'Death to America' and 'Celebrate 9/11'.

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