
The entertainment industry is evolving with changing consumer behavior. While the industry is suffering due to the macro headwinds, technological advancements and growing demand for digital entertainment are likely to bolster the sector’s growth. OTT (over-the-top) media services have emerged as one of the biggest disruptors in the industry.
The Global Entertainment and Media market is expected to expand at a CAGR of 6.3% to reach $3.36 trillion by 2027.