Baked by Melissa’s founder is ‘so freaking thrilled’ to step down as CEO The last cupcake brand standing from the 2010s boom is now open to a sale. Fortune · Mar 19
‘This isn’t how I thought the story would go’: Sprinkles Cupcakes founder mourns company shutdown after starting in her kitchen Private equity has come for your favorite vending machine cupcake. Fortune · Jan 3
Beloved bakery abruptly shutters remaining shops nationwide leaving fans confused Sprinkles Cupcakes had storefronts and ATMs across the country The Independent UK · Jan 1
The founder of Sprinkles Cupcakes shares the secret to creating a market for your product You need "hunger" for your product even if it's not a cupcake, Candace Nelson says. Fortune · Jan 5, 2023