The Latest Breaking News from Opinium

Optimism surges in Britain – but how long can Labour’s honeymoon last?

Number of voters upbeat about the UK rises from 31% to 45% – but feelgood factor may be short-lived with key challenges on the horizon

The Guardian - UK · Jul 20, 2024

Why did the election polls overstate Labour’s lead?

Surveys consistently showed a landslide for Starmer’s party, but predictions were wide of the mark

The Guardian - UK · Jul 13, 2024

Senior Tories line up to denounce Nigel Farage’s defence of Putin’s war

Conservatives are desperate to halt the rise of Reform UK, which is splitting their party in two

The Guardian - UK · Jun 23, 2024

Rishi Sunak’s chances were always slim. And the numbers just get worse

Polls show longstanding Tory advantages on issues such as immigration, crime and defence are gone, while Labour opens new leads in traditional areas

The Guardian - UK · Jun 8, 2024

Labour races to biggest lead over the Tories in the polls since Liz Truss downfall

Labour stretches lead to 20 points despite difficult week of campaigning overshadowed by internal party row

The Independent UK · Jun 1, 2024

Third of voters believe Starmer was wrong to let Elphicke into Labour party

In latest Opinium poll, only 16% say accepting rightwing Tory MP’s defection was the right move – against 33% who see it as a mistake

The Guardian - UK · May 18, 2024

Labour shifts poll tactics to target fearful Tory over-65s

Alarm grows over possible pension cuts as research suggests Jeremy Hunt tax cut announcement was ‘blunder’

The Guardian - UK · Apr 20, 2024

Only four in 10 Tory voters from 2019 back Sunak – poll

Opinium’s latest research for Observer finds voters deserting the Conservatives for Reform and Labour in equal numbers

The Guardian - UK · Apr 6, 2024

Changing Tory leader could result in even larger Labour landslide, new poll shows

Labour lead would soar to 24 points if Kemi Badenoch or Suella Braverman became leader according to Opinium poll

The Guardian - UK · Mar 23, 2024

Hunt’s budget backfires as twice as many voters say taxes will rise – poll

Labour’s lead over Tories increases to 16 points as chancellor’s plans suffer reverse of a budget bounce, according to Observer Opinium survey

The Guardian - UK · Mar 9, 2024