The Latest Breaking News from Melissa Rickard

Modern Santa Makeover: Research Shows Young, Thin and Female Claus Now Favoured Over Classic Look

A new study suggests families now prefer young, thin and female Santas, as performers like Santa Mel rise in popularity and reshape the holiday tradition.

International Business Times UK · Dec 11, 2025

Santa's back in town with inflation, inclusion on his mind

Don’t look for plastic partitions or faraway benches when visiting Santa Claus this year

The Independent UK · Nov 28, 2022