The Latest Breaking News from Ida Petersson

Here’s how everyone can get involved this London Fashion Week

No invite? No problem! London Fashion Week The Shop is set to become this season’s stylish epicentre — and everyone’s invited

Evening Standard · Feb 20, 2025

More than minimalism: designers expand Scandi style at Paris fashion week

From gothic to upcycling, labels are going beyond the neutrals that defined the region

The Guardian - UK · Sep 27, 2023

Rotate: how two influencers built Scandinavia’s sexiest partywear label

In the category of influencer-turned-designer, the founders of Danish dress label Rotate are among the most successful. Chloe Street catches up with Copenhagen’s coolest export

Evening Standard · Feb 8, 2023