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The Latest Breaking News from Asad Ayaz

Marvel Layoffs 2026: Workforce Slashed by 8% as Disney Moves Ahead With 1,000 Job Cuts

Disney initiates job cuts impacting 1,000 employees, including Marvel and marketing teams, as part of a strategic shift towards technology and streamlined operations.

International Business Times UK · Apr 15

Disney to Axe 1,000 Jobs in Brutal Layoff Blow—Department Set to Take Biggest Hit Revealed

Disney announces 1,000 job cuts in marketing as part of a cost-cutting strategy under CEO Josh D'Amaro, aiming to streamline operations amid industry shifts and focus on digital growth.

International Business Times UK · Apr 9

Honey, I lost the kids: is generation Z done with Disney?

The company’s recent fan convention was conspicuously lacking in young people, but it has plans to re-enchant them

The Guardian - US · Aug 18, 2024

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Viral Marketing Stunts Made 'Deadpool' A $1bn Hit, Says Disney Exec

From cameos in K-pop videos to cooking chimichangas with celebrity chefs, movie stars like Ryan Reynolds are trying ever-more unorthodox stunts to reach fragmented Gen-Z audiences, according to Disney's marketing chief.

International Business Times · Aug 11, 2024

In a new first, Disney will stream parts of D23 fan expo on Disney Plus

Disney breaks new ground with the announcement to broadcast portions of its D23 fan expo on its Disney Plus streaming surface.

Tom’s Guide · Jan 13, 2024

Disney names chief brand officer as company faces scrutiny over politics, content

ORLANDO, Fla. — As it faces criticism from conservatives of its politics and content, the Walt Disney Company has appointed Asad Ayaz, a marketing and publicity veteran of Disney’s film and TV series division, as its first chief brand officer.

Orlando Sentinel · Apr 6, 2023

Asad Ayaz Named Chief Brand Officer at The Walt Disney Co.

Exec continues as president of marketing for The Walt Disney Studios

Broadcasting & Cable · Apr 6, 2023

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